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Go To Market Strategist, Seattle, Washington

CategoryBusiness & Merchant Development
Job typeFull Time
CountryUnited States of America
In this role, you will have an opportunity to shape Inside Sales strategy to help customers adopt and transform using cloud solutions by defining, developing, and leading delivery of go-to-market initiatives and sales plays key customer segments. You will collaborate cross-functionally with teams including AWS sales, business development, marketing, partner, and technical field professionals to determine how to best accelerate growth and success in your four focus markets, and monitor progress against the business plan. You will use data and market signals to drive the GTM strategy and coverage models to most effectively serve AWS customers.

A day in the life
The right candidate will have demonstrated experience in developing go-to-market programs. They will have a proven record of leading and driving multiple programs to meet business objectives, excellent program and project management skills, a customer-obsessed and collaborative approach, strong data and metrics bias, and a passion for helping companies get started using cloud to achieve business goals. They will have knowledge of product messaging, positioning, and strong experience in solution marketing and field enablement.

About the hiring group
The ISR Organization is responsible for growing consumption of current and new AWS services, within any number of company segments. We are growing our Sales team to help more companies make the move to AWS, and achieve their business outcomes.

Job responsibilities
-Your responsibilities will include segment strategy, planning, sales play development, Inside Sales Rep enablement, and measurement.
-Develop and mature mechanisms to deeply understand needs, gaps, and opportunities within the 4 focus segments.
-Using customer insights, input from global marketing and BD, identify key sales plays to drive successful AWS adoption with customers in 4 focus segments.
-Create mechanisms to track and nurture opportunities identified through sales plays to make sure they are added into Salesforce, make sure they progress, and identify any commonalities or trends across accounts which might lead to better or new sales plays/material for the team.
-Manage communication and enablement strategy for deployment of GTM mechanisms including sales plays and campaigns
-Report internal metrics to demonstrate value of GTM mechanisms to sellers
-Coordinate with sales leaders and sales operations to develop field education and readiness programs to enable both AWS sales and channel partners help customers to maximize their business success using cloud technologies.
-Partner with Demand Generation team to strengthen lead flow and lead nurture strategy for your focus segments.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Basic Qualifications:
BA/BS degree or relevant experience
5+ Years of Professional experience in Sales, Marketing, Customer Engagement, Business Development, Partner/Channel Development or Program/Product Management

Preferred Qualifications:
The ideal candidate will:
-Possess a business and IT background that enables them to drive engagement with mid and large Enterprises.
-Have the technical depth and business experience to build the strategy for sellers to communicate the benefits of cloud computing to IT architects, engineering teams, and C-Level executives.
-Will have a demonstrated ability to think strategically and long-term about the needs of complex businesses.
-Has prepared and given business reviews to senior management team regarding progress and metrics. -Has educated and enabled the sales teams.
-Can handle fast pace of the cloud computing market.

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